Est. Marketing · South Africa's Digital Growth Partner
I'm Este Botha — a full-service digital marketer helping South African SMEs attract more leads, convert more customers, and build brands that actually grow.
Running a small or medium business is hard enough. Your marketing shouldn't be another headache. I'm Este Botha — founder of Est. Marketing — and I take the full digital weight off your shoulders.
From building funnels that turn strangers into paying customers, to running ad campaigns that stretch every rand further — I bring strategy, creativity, and relentless execution to every client I partner with.
Whether you're starting from zero or scaling fast, I build and manage every piece of your digital presence — so you can focus on running your business while I grow it.
Targeted campaigns that attract your ideal customer and fill your pipeline with qualified leads — not tyre-kickers. I build the full system, from audience research to conversion tracking.
Meta, Google, and Instagram ads built to perform — not just look pretty. I handle strategy, creative direction, copywriting, targeting, A/B testing, and ongoing optimisation.
Custom-built funnels that guide your prospects from first touch to paying customer — automated, optimised, and working for you 24/7. Awareness to conversion, mapped and executed.
Nurture sequences, newsletters, and launch campaigns that build trust, add value, and convert readers into repeat buyers. Your list is your most valuable asset — let's use it right.
A content strategy built around your brand voice, your audience, and your goals — not just what's trending. Consistent, intentional content that builds community and drives action.
No guesswork. I track everything — what's working, what's not, and what needs to change. Monthly reporting, clear insights, and data-led decisions that drive real growth for your business.
No lengthy onboarding. No confusion. Just a clear, proven process that gets your marketing moving.
We talk about your business, your goals, and where your marketing is falling short. Free, no pressure, no pitch.
I build a tailored digital marketing strategy — the right channels, the right message, the right audience for YOUR business.
Campaigns go live. Funnels are built. Content is running. You focus on your business while I handle the digital engine.
I track results weekly, optimise relentlessly, and report back with clarity. We iterate until the numbers — and your business — keep climbing.
"I started Est. Marketing because I saw SMEs being left behind — paying for marketing that didn't deliver. I knew I could change that."
I'm a self-taught digital marketer and mother of two who built my client base from zero — through results, relationships, and refusing to quit. My clients aren't just accounts; they're businesses I genuinely care about growing.
Every rand of your ad spend, every piece of content, every email — it's treated like it's my own money on the line. Because your growth is my reputation.
When you work with Est. Marketing, you're not handed to a junior account manager or lost in a retainer. You get me — directly — invested in your results from day one.
Book a free, no-obligation strategy call with Este. We'll look at where you are, where you want to be, and exactly how to get there — together.
Book Your Free Strategy Call estmarketingsa@gmail.com